Approach
So what is 3D Negotiation™?
There are three dimensions to effective negotiation:
- Negotiating at the table (process)
- Negotiating on the drawing board (substance)
- Negotiating away from the table (scope, sequence and process choices)
Most negotiators only work in the first or first and second dimensions and forego substantial value to be found away from the table.
The world’s most successful negotiators spend significant effort on the 3rd dimension, which is typically ignored by less sophisticated counterparts. Our experience in mergers & acquisitions, diplomatic negotiations, supply chain renegotiations, labor disputes, pharmaceutical and regulatory approvals and a wide variety of other settings has demonstrated the value of the 3D Negotiation™ approach.
To learn more about the 3D Negotiation™ approach, download a case study or an excerpt from our book.